Category Archives: Communication

Frogger Wants YOU!

Steve Thomas has put together some propaganda posters for classic 80s arcade games. They would’ve made great POS ads for the games as well. MW3 should steal this idea if anyone is left at Infinity Ward to finish the game. I’m sure we’ll just get the usual movie-trailer style ads though.

Saul Bass: Why Man Creates

At this morning’s agency meeting, John Norman showed this clip from Saul Bass’ Oscar winning short film “Why Man Creates.” I thought it was interesting, especially when imagining what the addendum of the information age would look like at the end.

(You can buy the full version here.)

Games as game marketing.

Video games have been out-earning blockbuster movies for the past few years, and to help stoke the fire, publishers have been spending movie-money on marketing their games. Usually the output is some kind of movie-trailer style video, movie-like banners on the web, movie-esque wildpostings and mass-transit ads, and if the game is a big enough [...]

Jimmy Chamberlin rambles about the importance of creative identity.

I saw this video the other day while searching for drum solos. It’s sort of long and rambly, but he addresses some points in here that I think are important for planners and anyone in general who does creative things.

Technique doesn’t equal interesting—Knowing the technical aspects of creativity are not a means to an end, [...]

A problem I’ve noticed lately:

Are you a programmer, or the programmed?

Really interesting thoughts on the importance of computer literacy, and seems to support Noah’s assertion (via edutopia) that coding is the new literacy.
As an aside, this feels a lot like what’s happening to music as some hip-hop has redefined the musician as someone who combines complex molecules of existing music rather than knowing how to make [...]

Last Advertising Agency on Earth Video. I feel like I’ve been taking crazy pills!

I was forwarded this video this morning. Which I thought was funny, well made, and a poignant commentary on the danger that advertising agencies will face if they stay the way they were 10-years ago.
As I watched, though, I was dismayed to see that this urban-legend that clients are demanding cutting-edge nontraditional work, only to [...]

Gamers prove that hype isn’t obsolete.

Ever since I completely flubbed an interview with Rockstar Games a few years ago, I’ve thought a lot about the marketing of games and how incredibly important the game itself is to its success. Bad games will get bad reviews, which people will see, making the marketing of a less than perfect game a complete [...]

I sort of hope Conan becomes the Howard Stern of the Internet.

It’s being reported now that David Zucker is planning to “ice” Conan, keeping him off the air at any network, for the length of his Tonight Show contract, which is amazing. I don’t think it would happen, and I would hate it if it did, but if it did actually happen here’s what I would [...]

The Dichotomy of Shelter in California

California loves to put signs on dangerous thing. But when it’s your home or office, it clashes a little bit with the welcome mat at the door. They almost turn going into a building into a gamble akin to hitchhiking. “Yeah you can come in, but if it doesn’t crush you, it might kill you [...]