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	<link>http://www.kevinrothermel.com</link>
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		<title>test</title>
		<link>http://www.kevinrothermel.com/?p=974</link>
		<comments>http://www.kevinrothermel.com/?p=974#comments</comments>
		<pubDate>Mon, 03 May 2010 01:22:28 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.kevinrothermel.com/?p=974</guid>
		<description><![CDATA[TEST TEST TEST
]]></description>
			<content:encoded><![CDATA[<p>TEST TEST TEST</p>
]]></content:encoded>
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		<title>Who is missing from Infinity Ward</title>
		<link>http://www.kevinrothermel.com/?p=969</link>
		<comments>http://www.kevinrothermel.com/?p=969#comments</comments>
		<pubDate>Mon, 19 Apr 2010 20:23:01 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
				<category><![CDATA[Games]]></category>
		<category><![CDATA[Gaming]]></category>
		<category><![CDATA[Interweb]]></category>

		<guid isPermaLink="false">http://www.kevinrothermel.com/?p=969</guid>
		<description><![CDATA[My RSS feed has been clogged up with blog posts about who has left Modern Warfare 2&#8217;s developer, Infinity Ward, since the two guys that head the place were dispatched by Activision. It&#8217;s been difficult to make heads or tails of who has gone and how important they were. Luckily for the Internet, PC Gamer Magazine [...]]]></description>
			<content:encoded><![CDATA[<p>My RSS feed has been clogged up with blog posts about who has left Modern Warfare 2&#8217;s developer, <a href="http://www.google.com/search?q=infinity%20ward&amp;um=1&amp;ie=UTF-8&amp;tbo=u&amp;tbs=nws:1&amp;sa=N&amp;hl=en&amp;tab=wn">Infinity Ward</a>, since the two guys that head the place were dispatched by Activision. It&#8217;s been difficult to make heads or tails of who has gone and how important they were. Luckily for the Internet, PC Gamer Magazine has edited MW2&#8217;s credits to illustrate the bloodbath.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="640" height="385" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/KRU5f-081LE&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="640" height="385" src="http://www.youtube.com/v/KRU5f-081LE&amp;hl=en_US&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>You&#8217;ll notice that 5 out of 6 of the story people left. This might be addition by subtraction. Have you tried to follow the storyline of MW2? As far as I can tell after playing it through twice, it doesn&#8217;t make any sense. Although, to be honest, I&#8217;ve had trouble deciphering what exactly is going on in the first place.</p>
<p>This video makes me wish more industries used credits &#8230; like banking, or advertising.</p>
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		<title>Frogger Wants YOU!</title>
		<link>http://www.kevinrothermel.com/?p=964</link>
		<comments>http://www.kevinrothermel.com/?p=964#comments</comments>
		<pubDate>Thu, 15 Apr 2010 15:30:32 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
				<category><![CDATA[Ads]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Games]]></category>
		<category><![CDATA[Gaming]]></category>

		<guid isPermaLink="false">http://www.kevinrothermel.com/?p=964</guid>
		<description><![CDATA[Steve Thomas has put together some propaganda posters for classic 80s arcade games. They would&#8217;ve made great POS ads for the games as well. MW3 should steal this idea if anyone is left at Infinity Ward to finish the game. I&#8217;m sure we&#8217;ll just get the usual movie-trailer style ads though.


]]></description>
			<content:encoded><![CDATA[<p>Steve Thomas has put together some <a href="http://www.zazzle.com/stevethomas" target="_blank">propaganda posters </a>for classic 80s arcade games. They would&#8217;ve made great POS ads for the games as well. MW3 should steal this idea if <a href="http://www.el33tonline.com/past/2010/4/15/infinity_ward_loses_another_two/">anyone is left at Infinity Ward</a> to finish the game. I&#8217;m sure we&#8217;ll just get the usual movie-trailer style ads though.</p>
<p><img class="alignnone" src="http://www.stevethomasart.com/home/digital/sthomas_frogger_greensmall.jpg" alt="" width="384" height="576" /></p>
<p><img class="alignnone" src="http://4.bp.blogspot.com/_-W0f78y9Q-Y/S7adyZNK49I/AAAAAAAAABg/1bdTnGoT7Gs/s400/sthomas_donkeyKongsmall.jpg" alt="" width="384" height="576" /></p>
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		<title>Samurai Star Wars</title>
		<link>http://www.kevinrothermel.com/?p=957</link>
		<comments>http://www.kevinrothermel.com/?p=957#comments</comments>
		<pubDate>Sat, 10 Apr 2010 17:00:29 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
				<category><![CDATA[Culture]]></category>
		<category><![CDATA[Weird]]></category>

		<guid isPermaLink="false">http://www.kevinrothermel.com/?p=957</guid>
		<description><![CDATA[Steve Bialik has rendered characters from Star Wars as if they were in feudal Japan. Awesome.  

Darth Vader

Jabba the Hutt
See them all at his blog. 
]]></description>
			<content:encoded><![CDATA[<p>Steve Bialik has rendered characters from Star Wars as if they were in feudal Japan. Awesome.  </p>
<p><img alt="" src="http://2.bp.blogspot.com/_Q-326w7-gYY/S6CpTQWmdOI/AAAAAAAAAJ0/hmhlU-PoeiU/s1600/vader-final.jpg" class="alignnone" width="459" height="1101" /><br />
Darth Vader</p>
<p><img alt="" src="http://2.bp.blogspot.com/_Q-326w7-gYY/S6Uzg5MffBI/AAAAAAAAAKs/viBHVuRu8pU/s1600/ukijabba.jpg" class="alignnone" width="459" height="1101" /><br />
Jabba the Hutt</p>
<p>See them all at <a href="http://stevapalooza.blogspot.com/">his blog.</a> </p>
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		<title>The Geek Bomb: Destroying NYC with Retro Games</title>
		<link>http://www.kevinrothermel.com/?p=952</link>
		<comments>http://www.kevinrothermel.com/?p=952#comments</comments>
		<pubDate>Sat, 10 Apr 2010 02:08:35 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
				<category><![CDATA[Games]]></category>
		<category><![CDATA[Gaming]]></category>
		<category><![CDATA[Weird]]></category>

		<guid isPermaLink="false">http://www.kevinrothermel.com/?p=952</guid>
		<description><![CDATA[
]]></description>
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		<title>Baby Tickling Station</title>
		<link>http://www.kevinrothermel.com/?p=945</link>
		<comments>http://www.kevinrothermel.com/?p=945#comments</comments>
		<pubDate>Fri, 09 Apr 2010 03:51:57 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
				<category><![CDATA[Diary]]></category>
		<category><![CDATA[Weird]]></category>

		<guid isPermaLink="false">http://www.kevinrothermel.com/?p=945</guid>
		<description><![CDATA[
We&#8217;re having a baby in September, which is one of those things that always seemed like an incredibly far off thing. It doesn&#8217;t seem that long ago that news of someone my age getting pregnant required some careful thought about whether to congratulate or offer condolences.
But now here it is, and there are reminders everywhere about [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.kevinrothermel.com/wp-content/uploads/2010/04/photo-4.jpg"><img class="alignnone size-full wp-image-946" title="photo-4" src="http://www.kevinrothermel.com/wp-content/uploads/2010/04/photo-4.jpg" alt="" width="360" height="480" /></a></p>
<p>We&#8217;re having a baby in September, which is one of those things that always seemed like an <em>incredibly</em> far off thing. It doesn&#8217;t seem that long ago that news of someone my age getting pregnant required some careful thought about whether to congratulate or offer condolences.</p>
<p>But now here it is, and there are reminders everywhere about how it changes people&#8217;s lives, such as the sign above for the baby tickling station. It&#8217;ll be hard. I know that because people with kids can&#8217;t seem to get enough of telling us how hard having a kid is going to be. But then there are moments like when the plane landed tonight, and the 3-year old girl across the aisle yelled &#8220;WEEEEEEEEE!,&#8221; that make me feel really excited.</p>
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		<title>Feist (the game) looks exquisitely beautiful.</title>
		<link>http://www.kevinrothermel.com/?p=941</link>
		<comments>http://www.kevinrothermel.com/?p=941#comments</comments>
		<pubDate>Tue, 06 Apr 2010 19:36:11 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
				<category><![CDATA[Games]]></category>
		<category><![CDATA[Gaming]]></category>

		<guid isPermaLink="false">http://www.kevinrothermel.com/?p=941</guid>
		<description><![CDATA[
FEIST trailer 3 from Adrian Stutz on Vimeo.
I love the look and feel they&#8217;ve created for this game. It feels like a work of art in a way that a lot of games haven&#8217;t before&#8230;though the idea of having enemies in this game world seems almost wrong. Maybe it&#8217;s just the music in the video [...]]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="400" height="225" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://vimeo.com/moogaloop.swf?clip_id=10632296&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" /><embed type="application/x-shockwave-flash" width="400" height="225" src="http://vimeo.com/moogaloop.swf?clip_id=10632296&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p><a href="http://vimeo.com/10632296">FEIST trailer 3</a> from <a href="http://vimeo.com/user1125993">Adrian Stutz</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
<p>I love the look and feel they&#8217;ve created for this game. It feels like a work of art in a way that a lot of games haven&#8217;t before&#8230;though the idea of having enemies in this game world seems almost wrong. Maybe it&#8217;s just the music in the video though.</p>
<p>Here&#8217;s hoping they port this to iPhone/pad/pods/boards/mats for us non-PC folk.</p>
<p>Here&#8217;s the <a href="http://playfeist.net/" target="_blank">website</a>.</p>
<p>(via <a href="http://gameinformer.com/b/news/archive/2010/04/05/Filthy-Grip-Releases-New-Feist-Trailer.aspx">gameinformer</a>)</p>
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		<title>Architecture for Humanity has a new mascot.</title>
		<link>http://www.kevinrothermel.com/?p=934</link>
		<comments>http://www.kevinrothermel.com/?p=934#comments</comments>
		<pubDate>Thu, 01 Apr 2010 01:30:55 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
				<category><![CDATA[Weird]]></category>

		<guid isPermaLink="false">http://www.kevinrothermel.com/?p=934</guid>
		<description><![CDATA[
oh the hugh manatee.
(via here)
]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone" src="http://architectureforhumanity.org/files/Crest_red.jpg" alt="" width="357" height="294" /></p>
<p>oh the hugh manatee.</p>
<p>(via <a href="http://architectureforhumanity.org/updates/2010-03-31-architecture-for-humanity-announces-new-spokesanimal" target="_blank">here</a>)</p>
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		<title>Game Based Marketing</title>
		<link>http://www.kevinrothermel.com/?p=929</link>
		<comments>http://www.kevinrothermel.com/?p=929#comments</comments>
		<pubDate>Wed, 31 Mar 2010 18:04:41 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
				<category><![CDATA[Ad Industry]]></category>
		<category><![CDATA[Ads]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Games]]></category>
		<category><![CDATA[Gaming]]></category>

		<guid isPermaLink="false">http://www.kevinrothermel.com/?p=929</guid>
		<description><![CDATA[
The ever-vigilant Ilya has turned my attention to a recent book that is all about designing marketing games. I&#8217;m into it. Especially because I think most good marketing works because of the same pattern learning principles that make gaming so. much. fun. I&#8217;m looking forward to buying it. Though my recent car purchase means that [...]]]></description>
			<content:encoded><![CDATA[<p><img alt="" src="http://gamebasedmarketing.files.wordpress.com/2010/02/game-based-marketing-cover.jpg?w=252&#038;h=381  " class="alignnone" width="252" height="380" /></p>
<p>The ever-vigilant <a href="http://adverlab.blogspot.com/2010/03/book-how-to-design-marketing-games.html?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed:+MitAdvertisingLabFutureOfAdvertisingAndAdvertisingTechnology+(Advertising+Lab:+future+of+advertising+and+advertising+technology)&amp;utm_content=Google+Reader" target="_blank">Ilya</a> has turned my attention to a recent <a href="http://gamebasedmarketing.com/">book</a> that is all about designing marketing games. I&#8217;m into it. Especially because I think most good marketing works because of the same pattern learning principles that make gaming so. much. fun. I&#8217;m looking forward to buying it. Though my recent car purchase means that I should probably wait. (or should I?)</p>
<p>Also on their Weblog, they&#8217;ve posted a slideshare presentation about using games for non-profits. As usual with these things, the voiceover would probably be really helpful, but it&#8217;s interesting enough without it.</p>
<div id="__ss_3359348" style="width: 425px;"><strong><a title="Game Mechanics &amp; Funware for Non-Profits" href="http://www.slideshare.net/gzicherm/game-mechanics-funware-for-nonprofits">Game Mechanics &amp; Funware for Non-Profits</a></strong><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="355" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=funware-nonprof-100307144819-phpapp01&amp;stripped_title=game-mechanics-funware-for-nonprofits" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="425" height="355" src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=funware-nonprof-100307144819-phpapp01&amp;stripped_title=game-mechanics-funware-for-nonprofits" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<div style="padding: 5px 0 12px;">View more <a href="http://www.slideshare.net/">presentations</a> from <a href="http://www.slideshare.net/gzicherm">gzicherm</a>.</div>
</div>
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		<title>Saul Bass: Why Man Creates</title>
		<link>http://www.kevinrothermel.com/?p=927</link>
		<comments>http://www.kevinrothermel.com/?p=927#comments</comments>
		<pubDate>Wed, 31 Mar 2010 15:00:13 +0000</pubDate>
		<dc:creator>kevin</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Creativity]]></category>

		<guid isPermaLink="false">http://www.kevinrothermel.com/?p=927</guid>
		<description><![CDATA[At this morning&#8217;s agency meeting, John Norman showed this clip from Saul Bass&#8217; Oscar winning short film &#8220;Why Man Creates.&#8221; I thought it was interesting, especially when imagining what the addendum of the information age would look like at the end.

(You can buy the full version here.) 
]]></description>
			<content:encoded><![CDATA[<p>At this morning&#8217;s agency meeting, John Norman showed this clip from Saul Bass&#8217; Oscar winning short film &#8220;Why Man Creates.&#8221; I thought it was interesting, especially when imagining what the addendum of the information age would look like at the end.</p>
<p><object width="480" height="385"><param name="movie" value="http://www.youtube.com/v/3nHOWkfGFsk&#038;hl=en_US&#038;fs=1&#038;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/3nHOWkfGFsk&#038;hl=en_US&#038;fs=1&#038;rel=0" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="480" height="385"></embed></object></p>
<p>(You can buy the full version <a href="http://turnerclassic.moviesunlimited.com/product.asp?sku=D49503">here</a>.) </p>
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